Lichfield Payment Providers Give Back To Lifesaving Charity

Lichfield-based payment technology providers, UPG, have raised a fantastic £1,650 for Midlands Air Ambulance Charity, after an employee’s fiancé had to rely on the service following a road traffic accident.

A team of 22 employees from UPG, including six employees from the office based in Berlin, Germany, took on the Lichfield 10k run to raise funds, and all completed the course in under 90 minutes, the quickest time recorded at 45 minutes and two seconds. 

Jasmine Gilbert, group marketing and communications manager at UPG, says: “In April 2016, my fiancé, Bob Priestley, was involved in a serious road traffic accident in Lichfield, and required the response of Midlands Air Ambulance Charity. 

“We both credit his recovery to the fast response and care provided by the charity, so naturally when we decided to start fundraising for a charity, Midlands Air Ambulance was our first choice.

“For most of the group, this was their first 10k, so we’re really proud of their achievements.”

Jasmine and Kayleigh Walker from UPG visited the charity’s Tatenhill airbase in Burton to learn more about the charity.

Katie West, Staffordshire fundraising manager for Midlands Air Ambulance Charity, explains: “The support from UPG has been fantastic, and it was a pleasure to show Jasmine and Kayleigh around the airbase. Unfortunately, the aircrew and helicopter were out on a mission, but it was a great opportunity for us to talk about what the money they have raised will help to fund. 

“With no Government or National Lottery funding, we rely solely on donations from the general public and local businesses, so we are truly grateful to UPG for their generosity.”

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Missions completed since 1991: 50,563 | On average we airlift a child every four days | Road traffic collisions make up around 35% of the incidents we attend | The service airlifts on average four horse riders each week.