Wear a Helmet Plea

Ambulance staff are once again appealing for cyclists to wear a helmet, after a man was airlifted to hospital with a head injury after a collision with a car in Telford.

The incident happened at about 5.40pm on Wednesday near to the roundabout on Hartshill in the Oakengates area of the town.

Two rapid response vehicles, an ambulance and the Midlands Air Ambulance from Cosford were sent to the scene.

A West Midlands Ambulance Service spokesman said: “On arrival, ambulance staff found a 38 year old man who had suffered a head injury, a probable broken leg and lacerations to his face, chest and legs.

“The man was lying about 10 yards from the car, which had a damaged windscreen.  The man driving the car was uninjured.

“After being treated at the scene by ambulance staff, the cyclist was immobilised using a neck collar and spinal board and was airlifted to the trauma unit at the Royal Shrewsbury Hospital.

“This is the second cyclist in as many days that has been airlifted who was not wearing a helmet.

“There is now a huge amount of research that shows that for many patients, the level of injury is significantly reduced in cases where the cyclist was wearing a helmet. 

Wearing one doesn't mean you can be reckless; far from it.  What a helmet does is provide some protection for your face, head, and brain in case you come off your bike for whatever reason

“Cycle helmets do not need to be expensive but could make the difference between life and death.  The cost is surely a price worth paying.”

Missions completed since 1991: 50,563 | On average we airlift a child every four days | Road traffic collisions make up around 35% of the incidents we attend | The service airlifts on average four horse riders each week.