Ten local businesses across the region, including seven in the West Midlands, have pledged to support the hardworking crew of Midlands Air Ambulance Charity, but offering rest stop facilities for the teams working on the charity’s three critical care cars.
While the aircrew on-board the pre-hospital emergency service’s three air ambulance helicopters remain at their respective airbases for mission call outs, the critical care paramedics on the charity’s northern, central and south critical care cars are on standby in and around urban areas, enabling them to respond swiftly to local incidents.
Therefore, local organisations have pledged their support of the charity by becoming ‘Brew for the Crew’ rest stops, giving the advanced clinicians a place to take a break, enjoy a cuppa and use the facilities.
Businesses such as Solihull Moors F.C, Edgbaston Park Hotel and RAC have offered their support since the initiative launched in January this year, and the charity is encouraging more businesses that have the ability to offer the crew a rest stop to also sign up.
Pam Hodgetts, corporate partnerships manager at Midlands Air Ambulance Charity, said: “We have had a terrific response from local organisations offering their space as a Brew for the Crew location. Our advanced rapid response team of critical care paramedics often attend missions back-to-back, which is why a rest stop is so important.
“The opportunity for crew to have close by facilities to have a free cuppa and a break is really important to keep them refreshed and energised for the remainder of their 12-hour daily shift. On behalf of the crew, a huge thank you to everyone who has signed up in support for Brew for the Crew, and we look forward welcoming more supporting organisations to take part.”
Businesses can register their facilities for Brew for the Crew by emailing firstname.lastname@example.org.
For more information about Midlands Air Ambulance Charity, visit midlandsairambulance.com and follow the charity on social media.