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Midlands Air Ambulance Charity
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A simple commitment that makes a big difference

Payroll giving is one of the easiest ways to support our charity. It is a valuable, long-term source of donations, providing regular income to support future lifesaving missions. It allows participants to make simple, tax-effective donations to our charity.


To find out more and to discuss Payroll Giving email Pam Hodgetts, our corporate partnerships manager -



The benefits to your business

  • You can increase your contribution to our charity, as it is included in your annual charity of choice total
  • It is an easy way to demonstrate your corporate social responsibility activities, and help build your public image with initiatives such as the Government’s Payroll Giving Quality Mark
  • It highlights your commitment to our cause to your employees, which can promote a sense of teamwork and boost morale
  • Any administrative costs are tax deductible


Benefits to your employees

  • It is a simple and cost-effective way to donate to our charity
  • The donation is taken straight from their salary, there is no need to set up a direct debit or standing order
  • It promotes a sense of pride, giving back to a good cause in their local community
  • As it is deducted before tax, HMRC will increase the size of the donation, at no additional cost to your employ


how payroll giving works




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