(Image caption: [L-R] Jon Cottrell, Touring Pilot with Midlands Air Ambulance Charity, Ian Rogers for Solihull Summer Fest, Chris Brooke, Dr Mark Nash & Pam Hodgetts all with Charity.)
Solihull Summer Fest 2024, a music festival held from 18th to 21st July at Tudor Grange Park, was a huge success. This year, the festival supported Midlands Air Ambulance Charity as its charity of the year, raising more than £11,500.
The four-day event showcased the power of community spirit, with every donation helping to fund Midlands Air Ambulance Charity’s vital pre-hospital emergency service.
A highlight of the fundraising efforts was the festival’s plastic cup deposit donation scheme. This simple yet impactful initiative allowed attendees to donate their £1 cup deposits at the bar, raising an impressive £8,865 of the total £11,596 collected. The 8,865 cups have made three air ambulance lifesaving missions possible with each cup's deposit playing a crucial role in saving lives across the region.
Ian Rogers, festival director at Solihull Summer Fest said: "I am incredibly proud to announce that Midlands Air Ambulance Charity was our chosen charity of the year. Supporting this vital service means so much to us, as it plays a crucial role in saving lives across the region. We are delighted to have raised £11,596, and this achievement is a testament to the generosity of our community and the dedication of everyone involved. It’s a privilege to contribute to the ongoing efforts of Midlands Air Ambulance Charity, and we look forward to continuing our support in the future."
Jon Cottrell, senior partnerships executive for Midlands Air Ambulance Charity said: “We would like to extend a big thank you to Ian Rogers, festival director at Solihull Summer Fest, for his exceptional support. We had a great time at the festival, and the generosity of all the those who participated in the fundraising efforts has made a significant impact. We are grateful for the festival's role in helping us make further missions possible.”
'Super Early Bird' tickets for next year’s event are already on sale – don’t miss out! Visit Ticket Sales - Solihull Summer Fest Website for more details.
To find out more about Midlands Air Ambulance Charity’s vital, lifesaving work, visit the website and follow the organisation on social media.